The Build & Scale Academy · Free scorecard
Built to scale, or built around you?
The scorecard for builders and contractors turning over up to £10m+
Answer 18 quick questions and see how your business scores on the six things that decide whether it makes proper money, pays you properly and runs without you.
- 18 questions, about 4 minutes
- Free, with instant results
- Your personal fix list for each of the six areas
You get a score on six areas, covering all 12 systems in The Build & Scale Academy
Cash
Can you see a cash squeeze coming, and do you get paid on time?
Profit
Do you price for real margin, and get paid for every change?
Numbers
Do you know whether a job made money while you can still act on it?
Owner Freedom
Could the business run, and be worth something, without you?
Systems & People
Is the business written down and owned, or does it live in your head?
Growth & Resilience
How far ahead is your work, and could you survive a late payer?
Built by a builder who is still building
"You learned your trade. Nobody taught you how to run the company that came afterwards."
Paul Fitzgerald MCIOB started on site at sixteen as a carpenter. He spent thirteen years in prime residential construction, working up to running some of the most complex house builds in London. He founded Hawksmoor and built it into an eight-figure group spanning construction, development and investment. He still runs it today.
This scorecard is built from the systems Paul uses inside the group, not theory. It's the same standard every answer is measured against.
Find out where your business is leaking money
It's free and takes about 4 minutes
CASH · 1 of 12
How far ahead can you see your bank balance?
CASH · 2 of 12
Before you start on site, what's agreed in writing about getting paid?
PROFIT · 3 of 12
How do you build a price?
PROFIT · 4 of 12
A client asks for a change on site. What happens?
NUMBERS · 5 of 12
When do you find out whether a job made money?
NUMBERS · 6 of 12
How often does a finished job hit the margin you priced it at?
OWNER FREEDOM · 7 of 12
If you switched your phone off for two weeks, what would happen?
OWNER FREEDOM · 8 of 12
If you wanted to sell or step back in five years, what would someone actually be buying?
SYSTEMS & PEOPLE · 9 of 12
How much of the way your business runs is written down?
SYSTEMS & PEOPLE · 10 of 12
When do you start recruiting?
GROWTH & RESILIENCE · 11 of 12
How far ahead is your work secured?
GROWTH & RESILIENCE · 12 of 12
If your biggest client paid a month late, what would happen?
ABOUT YOUR BUSINESS · 1 of 6
Roughly what does the business turn over a year?
ABOUT YOUR BUSINESS · 2 of 6
What would make the next 12 months a win?
ABOUT YOUR BUSINESS · 3 of 6
ABOUT YOUR BUSINESS · 4 of 6
If you were going to fix it, how would you want to do it?
ABOUT YOUR BUSINESS · 5 of 6
How soon do you want to start making changes?
ABOUT YOUR BUSINESS · 6 of 6
(Optional)
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Hi there, your Build & Scale Score
0%
Built around youFoundations inReady to scale
Right now, your business is built around you.
You're probably good at the work, and the phone rings. But right now the business runs on your hours, your memory and your bank balance. That's not a criticism. It's where almost every builder starts, and Paul started there too. The trouble is that it doesn't scale: more work means more stress, not more freedom. The good news is that at this stage the fixes are simple, and the first two will change how your next quarter feels.
Where to start
Don't try to fix all six areas at once. Start with your lowest score below, and if Cash is in the red, start there whatever else it says.
The foundations are in. The gaps are costing you.
You've done the hard bit, because there's a real business here, with some systems and a team. But a few gaps are leaking margin and pulling you back into the day-to-day. At this stage it's rarely about working harder. It's about closing the two or three weak areas below, so growth stops landing back on your shoulders.
Where to start
Take your two lowest areas and give each one a named owner and a date. Fixing both over the next 90 days does more than fixing all six half-heartedly.
You've built a business, not a job.
Most builders never get here. Your cash, pricing and systems are in better shape than most businesses your size. The next risk is growth itself, because in construction risk can grow faster than profit. The work now is protecting margin at scale, building the management layer, and making the business an asset worth owning.
Where to start
Your lowest area is now your ceiling. Fix it before you take on the next big job.
Your six areas
Cash
0% · Needs workGetting thereStrong
Cash is running you. If one late payment would squeeze payroll, you have a visibility problem, not a work problem.
Fix this first: This Monday, build a 13-week cash forecast. Put payroll and tax in first, use realistic payment dates rather than hopeful ones, and update it every week. Then put every application, payment and retention date for your live jobs in one list.
You've got a handle on cash, but you're seeing weeks ahead, not months.
Fix this first: Stretch your forecast to 13 weeks and stress-test it: what happens if your biggest payer is a month late? Then check that every live job had its payment terms agreed in writing before a tool went on site.
Cash is under control. Keep it that way as you grow, because bigger jobs mean bigger gaps between paying out and getting paid.
Fix this first: Set a reserve rule, meaning how much stays in the business before you take anything out, and review it every quarter.
Inside The Build & Scale Academy: Cashflow Command (Month 1) · Contracts & Payment (Month 4)
Profit
0% · Needs workGetting thereStrong
You're likely busy but not keeping enough of it. Underpricing is rarely a maths problem. It's usually fear of the empty diary.
Fix this first: Price your next job in four layers (direct cost, prelims, overhead recovery, margin) and decide your walk-away price before you send it. From today, nothing extra gets built until it's priced and agreed in writing.
Your pricing is better than most, but money is slipping out through overhead guesses or changes on site.
Fix this first: Work out your true overhead as a percentage of turnover from last year's accounts, and load it into every price. Start a variations register on every live job, and back-fill anything still open.
You price properly and you control change. At your level, the most profitable tender can be the one you decline.
Fix this first: Add a bid/no-bid check before every tender: client quality, payment terms, programme, win chance and risk. If it fails, walk away.
Inside The Build & Scale Academy: Pricing to Win & Profit (Month 2) · Variations & Change (Month 5)
Numbers
0% · Needs workGetting thereStrong
You're running on gut feel and the bank balance. By the time the accountant tells you, it's history.
Fix this first: Set up a simple P&L for every live job showing contract value, cost to date, forecast cost to complete and forecast margin. Update it weekly.
You're getting the numbers, but either too late or with nobody acting on them.
Fix this first: Take your last three finished jobs and compare what you priced against what they actually cost, line by line. The same leaks usually show up: rework, waste, buying, prelims and labour. Fix the biggest one first.
You know your numbers. Now make them work harder.
Fix this first: Give every KPI a threshold and an owner. For example: if forecast margin drops below your line, who reviews it, and when? If a number never changes a decision, stop reporting it.
Inside The Build & Scale Academy: The Numbers That Matter (Month 7) · Margin & Efficiency (Month 11)
Owner Freedom
0% · Needs workGetting thereStrong
Everything waits for you. That caps the business at your hours and makes it hard to ever step back.
Fix this first: Write down everything you did last week and mark what genuinely needs you. Hand over the first three things someone else could do to 80% of your standard. Don't take them back the first time they're not done your way.
You're off the tools, but you're still the bottleneck for the big stuff. Delegating without systems just moves the bottleneck.
Fix this first: Pick one area (pricing, cash or client communication) and give it a named owner, a written process and a weekly report back to you.
The business can run without you day to day. Now make it valuable without you.
Fix this first: Check your business against what a buyer looks for: clean management accounts, no client that's too big a share of your work, and a team that owns results. That's what gives you options, whether that's a sale, succession or simply freedom.
Inside The Build & Scale Academy: Getting Off the Tools (Month 3) · Build the Asset / Exit (Month 12)
Systems & People
0% · Needs workGetting thereStrong
The business lives in your head and a few key people's. You're one resignation away from chaos.
Fix this first: Write your first SOP this week. Start with whichever of these hurts most: pricing, project start, variations, payment applications or close-out. And start recruiting before you need to.
You've got some systems and a decent team, but the system isn't yet stronger than the individuals in it.
Fix this first: Put one name against every function in the business. If a box still has your name in it, that's the work to do. Then set a weekly rhythm covering cash, projects, decisions and actions.
You've got strong systems, and a team that owns them.
Fix this first: Keep the standard as you grow. Define what great looks like in a new hire's first 90 days, keep recruiting all year, and be prepared to refresh the squad.
Inside The Build & Scale Academy: Systems & Process (Month 6) · People & Culture (Month 8)
Growth & Resilience
0% · Needs workGetting thereStrong
You're exposed. With short-term work and little buffer, one late payer or one quiet month can bite hard.
Fix this first: List every live opportunity, weight each one honestly by how likely it is to land, and look at your secured work on its own. That's the number that tells you when to sell harder. Then name your biggest single risk (a client, a supplier or a person) and write down what you'd do if it happened.
You've got some visibility ahead and some buffer, but not enough to plan with confidence.
Fix this first: Look at your pipeline three ways: secured only, secured plus probable, and everything. Use those views to plan recruitment and capacity, not just sales. And check that no single client is too big a share of your work.
Your pipeline and buffers are healthy.
Fix this first: Stress-test the business on a good day: your biggest client pays late, your largest supplier fails, a key person leaves. Plan the bad day now and it becomes survivable.
Inside The Build & Scale Academy: Growth & Pipeline (Month 10) · Risk & Resilience (Month 9)
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